Oettinger Davidoff AG
Director, Head of Sales, Swiss Market (with General Manager potential)
📍 4052 Basel
Role and responsibilities
Sales responsibility for the entire Swiss market, which is characterised by successful brand building, a focused private label business in specialised retail, as well as a significant marketing platform for leading products in national wholesale and its own specialist retail channel. Functional leadership and further development of the entire sales organisation (Key Account, field sales, and internal sales) as well as ensuring efficient and effective structures. Development and continuous refinement of the national sales strategy in alignment with the company and brand strategy. Overall responsibility for revenue, gross profit, budgets, forecasts (RoFo), as well as achievement of sales targets and annual planning. Responsibility for the company’s own retail channel. Definition and monitoring of KPIs, including analysis of market, customer, and competitor data and derivation of effective measures. Close collaboration with Marketing and Trade Marketing on campaigns, promotions, and product launches. Building and maintaining long-term customer relationships, including strategic management of key accounts and contract negotiations. Optimisation of processes and cross-functional collaboration (e.g. with internal sales, logistics, and finance), including further development of CRM and reporting tools. Overall responsibility for leadership, coaching, and development of the sales organisation. Responsibility for recruitment, onboarding, performance management, and individual development of employees. Promotion of an open, performance-oriented team culture and ensuring efficient processes and high quality standards.
Team / description
Oettinger Davidoff Group, with sales of over half a billion Swiss francs and almost 4,000 employees around the world, traces its roots back to 1875 and remains family-owned to this day. The company is dedicated to the business of producing, marketing, distributing, and retailing premium-branded cigars, tobacco products and accessories. The premium-branded cigar business includes Davidoff, AVO, Camacho, Cusano, The Griffin’s, Private Stock, Zino and Zino Platinum. Oettinger Davidoff Group is also the sole agent of many brands in several countries. Its business is anchored in a strong “crop to shop” philosophy, having pursued vertical integration from the tobacco fields in the Dominican Republic and Honduras to its global network of 65 Davidoff flagship stores/satellites and strong appointed merchants in over 130 countries.
Qualifications and Skills
Completed commercial apprenticeship or degree in business administration, ideally with further education in sales/marketing
Several years of leadership experience in sales (ideally FMCG/consumer goods) with proven P&L responsibility, as well as solid experience in budgeting, forecasting, and sales controlling
Personality that drives speed within the organisation and fully leverages and expands existing potential
Strong expertise in key account management and in leading a field sales organisation
Several years of experience in the retail sector
Strong understanding of the Swiss retail and wholesale structure
Very good MS Office skills (especially Excel and PowerPoint); experience with SAP and CRM systems is an advantage
Fluent in German and French, English skills are an advantage
Strong leadership capabilities, entrepreneurial mindset, and high results orientation
Excellent communication and negotiation skills as well as assertiveness
Willingness to travel within Switzerland, valid driving licence category B, and strong service, customer, and brand orientation with a high quality mindset
Affinity for the cigar industry or relevant industry know-how is an advantage