Dentsu International Switzerland AG

Senior Commerce Business Analyst

📍 Lausanne

Role and responsibilities

Drive the deployment and market adoption of Brand retail digital signage CMS, object recognition and other Brand retail technological stack in line with clients’ policies and guidelines and Brand retail roadmap. Translate business requirements and consumer experiences into business/functional design in collaboration with internal and external stakeholders, architects, information services & data teams. Centralize and manage end-user requests related to Brand retail technology. Define, prepare and review test scenarios & templates that reflect business requirements. Ensure end consumer satisfaction with technological solutions. Business support in the technology delivery process and streamlining business processes for technological providers and technology end users (Brand retail central function, markets, regions, other central functions (legal, security, data privacy, etc.)). Ensure technological consistency, availability of historical data and smooth transition from legacy technology to updated tech stack. Contribute to the development of a technological knowledge base for efficient Run & Support. Extend stakeholder awareness and knowledge about Brand retail technological stack by providing them with toolboxes, dashboards and organizing info sessions covering Brand retail tech. capabilities, best practices and guidelines.

Team / description

At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences. We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.

Qualifications and Skills

  • Bachelor's degree in a relevant subject (Digital project management, MultiMedia, Brand Retail)

  • Have a proven track record of delivering projects, including digital platforms

  • Strong documentation skills

  • Strong project management skills

  • Experience with digital environment and related regulatory aspects (e.g. data privacy, legal, information security, etc.)

  • Experience working successfully in a global, multicultural organization

  • Collaborative in nature: a team player who is experienced in developing very strong relationships with internal and external stakeholders, and can successfully work independently

  • Proven ability to work effectively across functions

  • Proven ability to build a strong partnership and trust with partners and management within an organization

  • Strong organization skills

  • Fluent in written and spoken English

  • 2 days per week working at the client's location in Lausanne